Still Taking Appointments Over DM? Here’s Why That Needs to Stop.

It might feel personal.
It might feel flexible.
But manually booking clients through Instagram or text is one of the fastest ways to burn out — and lose control of your business.

At first, it’s easy.
A client messages, you check your schedule, you go back and forth a few times, and boom — they’re booked.

But fast forward a few months, and now you’re juggling:

• Double bookings

• Forgotten messages

• Late payments

• Zero boundaries

What felt “personal” is now chaotic.

🚩 Mistake #1: Manually Managing Your Calendar

You’re trying to remember who booked when, on what day, in which app… and you’re the only one who knows the plan.

→ Solution: Use a booking platform like Square or MassageBook that automates everything — scheduling, reminders, payments, and even rebooking.

🚩 Mistake #2: Leaving Room for Human Error

A DM gets buried. A text doesn’t save. A time zone gets mixed up.
And suddenly you’ve lost a client’s trust — or your own sanity.

→ Solution: Let the system handle it. You set your hours, policies, and availability once — and it runs in the background.

🚩 Mistake #3: No Payment Boundaries

If clients are booking through your inbox, chances are they’re also paying “whenever” — if at all.
No-shows, late cancels, and awkward payment convos become your norm.

→ Solution: Choose a platform that collects payments upfront or securely stores cards. It protects your time and sets expectations from the start.

🛠 How START Can Help

Inside the START Course, I walk you through:
✔️ Choosing the right booking platform for you
✔️ Setting up scheduling, payments, and policies
✔️ Avoiding tech overwhelm with a step-by-step setup
✔️ Creating a smooth, professional experience for every client

You don’t have to be “good with tech” — you just need a guide.

✅ Action Step This Week

Pick one booking platform. Just one.
👉 Start a free trial.
👉 Play around with the features.
👉 Set your hours and block out your personal time.

You’ll be amazed how much headspace you get back instantly.

🚀 Work Smarter, Not Harder.

You became a massage therapist to help people.
Not to live in your DMs and hope no one cancels last minute.

The START Course shows you how to automate the back-end of your business so you can focus on the real work — hands-on, heart-led care.

👉 Join the waitlist soon for early access + bonuses
And don’t forget to grab the free Massage Biz Mastery Guide to get started today.

Here's to maintaining your sanity,

Kelly Brown

Founder/CEO The Rehab Room Academy